Addressable raises $7.5M to enable Web3 companies to acquire users at scale

Addressable, an innovative end-to-end solution for Web3 marketing, announced today that it secured $7.5 million in a seed funding round, led by Viola Ventures and Fabric Ventures, with participation from Mensch Capital Partners and North Island Ventures. The funding will be used to accelerate adoption and expansion of Addressable’s best-in-class solution, including support for additional blockchains and social media integrations. Dr. Asaf Nadler, co-founder and chief scientist at Addressable, said: Marketing is all about knowing your audience, but since crypto…

What are Zero Knowledge Proofs and How Do They Work

Zero-Knowledge proofs are a popular cryptographic method that utilizes probabilistic assessments to allow parties to verify data without revealing or sharing the underlying data. MIT researchers introduced the process in the late 80s and have since seen growing adoption in the blockchain sector. Nowadays, zero-knowledge proofs play a vital role in the business sector by securely verifying sensitive data. What Problems do Zero-Knowledge Proofs Fix? Zero-knowledge proofs solve several problems facing the business and personal sectors. First, there are many scenarios…

TRON Is “Getting Ready” for Version 4.0 – Here’s All You Need to Know

TRON Founder and CEO Justin Sun recently set Twitter on fire with the TRON 4.0 launch announcement.  Founded in 2017, TRON is mainly designed to exploit blockchain technology and the Peer-to-Peer network to erase the need for middlemen in its ecosystem. Fuelled by the ambition to create a fully decentralized blockchain, the platform has partnered with various firms and attracted many developers and users.  Sun's latest tweet about TRON 4.0 triggered new excitement among blockchain users and fans. But what…

Apollo Currency Review: The All-in-One Cryptocurrency

Ever since the invention of Bitcoin and blockchain technology, several altcoins have emerged occasionally. With several blockchain projects always developing, projects must present a unique property or trait to get ahead of the competition. Privacy issues on blockchain technology have been an issue among many crypto enthusiasts. Although one of the things that blockchain technology promised during its onset years was anonymity, there have been several privacy breaches. Therefore, it is no surprise that more crypto projects promising ultimate privacy for…

Monero (XMR) Turns Bullish To Outperform BTC Amid Volatile Spree

XRM has outpaced bitcoin's gains over the last week and is still rocketing higher The 12th ranked crypto on CoinMarketCap is up by over 6% over the last 24-hour trading period and is currently trading at $53.94  Experts across the crypto world share their opinion on why XRM is set to surge even higher in the coming weeks Amidst the ongoing world economic crisis, one thing crypto investors look for is digital assets that can stand the test of time.…

Best Tips to Avoid Cryptojacking

The world first heard of cryptocurrencies in 2009. Despite the initial skepticism over the digital coins and blockchain technology needed, the world slowly grew warm to the idea of decentralized currencies. With time, cryptocurrencies have attracted an increasingly massive number of global users. However, as the crypto industry continues to gain popularity, the chances of crypto cybercrimes increase. Cybercriminals are using ransomware-like tactics from various target devices to secretly mine cryptocurrencies. Cryptocurrency mining became a lucrative business as cryptocurrencies grew…

The Beginner’s Guide to Monero (XMR) – What You Need to Know

Monero is a cryptocurrency that emphasizes privacy and fungibility concerning all transactions on its blockchain network. It was created in April 2014 to make transactions private. Bitcoin, Ethereum, and other cryptocurrencies developed into the crypto space were easily traceable, and Monero was created to ensure complete financial privacy. Monero, in a nutshell Monero is a secured privacy coin. Its transactions are untraceable with the use of Ring signature's privacy features. It's highly secured by a solid decentralized cryptographic network making…

How to Keep Your Identity Safe While Using Bitcoin

Bitcoin's rapid growth has indeed been something of great wonder. In recent times, the coin has gained increased usability, evidenced by increased transactions-nearly 270 000 transactions per day with an increased number of online merchants who offer the ability to pay using Bitcoin.  While Bitcoin's transactions have often been described as anonymous, the coin isn't entirely anonymous. Yes, Bitcoin transactions are recorded and made public but are linked only with an electronic address. This, therefore, means that whatever you purchase…

Bitcoin Tumbler (Crypto Mixer) 101: Here’s Everything You Need to Know

While Bitcoin and other cryptocurrencies are often described as anonymous, this is not the case; they are pseudo-anonymous. Considering all crypto transactions are recorded in a public ledger, it's possible to trace transactions and wallet addresses to their specific owners. Besides, the increased regulatory pressure and law enforcement in the crypto space means privacy and complete anonymity are still challenging.  Bitcoin tumblers, also referred to as cryptocurrency tumblers or cryptocurrency mixers, come in handy to enhance the privacy of cryptocurrencies.…